Setting Up a Facebook Business Page
The following instructions will assist you in setting up a Facebook page for your brand.
You will need a personal Facebook profile to set up a business page. Here’s a good tutorial on how to set up your Business Page: https://www.facebook.com/business/help/473994396650734?id=939256796236247
Profile page:
- Use your local main website page image, or another local image as your profile background.
- Use your logo for the profile avatar.
- Make sure you are under the right category - “Boat service”.
About page:
We recommend that you include the following information on this page
- Opening hours
- Website address
- Phone number
- Email address
- Enable messenger
- About - use the following overview: “Boatshed XXX is part of Boatshed.com, the largest International Yacht Brokerage in the world. We offer a full brokerage service and operate on a no sale, no fee basis and the transparency of our information enables us to sell boats faster than other brokers..”
- Additional Information - include information about your Boatshed brand, including who you are, where you are based, what areas you cover and for how long you have operated.
Drive Traffic:
Now you have your Business Page set up, you should work on getting followers and create content for your news feed.
Start by inviting friends that you have on your personal profile and like/join local businesses and organisations and groups. There are other ways to grow your followings too, and Facebook have some great tips here: https://www.facebook.com/business/learn/lessons/grow-page-following-public-figures
An easy way to start adding content to your Facebook page is to ensure you follow Boatshed.com, and then you can easily share any of our posts that you feel would work for your page too.